集团本着“至精(jīng)至诚 服務(wù)用(yòng)户 以人為(wèi)本 镌刻辉煌”的理(lǐ)念，推动行业发展。同时，集团不忘回馈社会，积极行善。去年响应各级党委政府扶贫济困的号召，成立200万元的慈善基金，用(yòng)于帮助贫困人士精(jīng)准脱贫。其中(zhōng)，100万元善款定向捐赠凉山(shān)州喜德(dé)县米市镇教育事业。集团高层身體(tǐ)力行，亲自到扶贫地探访，為(wèi)困难學(xué)生送去温暖。此外，集团在里水镇成立了广东乐居商(shāng)贸集团奖教奖學(xué)和助學(xué)基金，鼓励和帮助里水镇的莘莘學(xué)子出色地、圆满地完成學(xué)业。
為(wèi)客户- 以良好的信誉、优质(zhì)的服務(wù)成為(wèi)客户真诚的合作(zuò)伙伴，携手共同发展。
為(wèi)社会- 以参与经济发展，支持社会进步為(wèi)已任。
為(wèi)员工(gōng)- 為(wèi)员工(gōng)创造发展空间，提升工(gōng)作(zuò)能(néng)力和生活质(zhì)量。
For Customers: Become a sincere partner with customers through good reputation and quality service, working together for mutual growth.
For Society: Commit to participating in economic development and supporting social progress.
For Employees: Create opportunities for employee development, enhance work skills, and improve quality of life.
求实- 稳健经营，强化执行力。
求效- 為(wèi)客户创造价值、為(wèi)企业创造价值、為(wèi)员工(gōng)创造价值。
求新(xīn)- 观念创新(xīn)，锐意改革；管理(lǐ)创新(xīn)，保持活力。
求进- 每天前进一步，保持可(kě)持续发展。
Practicality: Operate steadily and strengthen execution.
Effectiveness: Create value for customers, the company, and employees.
Innovation: Innovate ideas and embrace reform; innovate management to maintain vitality.
Progress: Move forward every day, ensuring sustainable development.
至精(jīng)至诚，服務(wù)用(yòng)户，以人為(wèi)本，镌刻辉煌
Excellence and Sincerity, Serving Users, People-Oriented, Carving a Brilliant Future
2022-02-20 
